(Jan Reha, Career Discovery) Hello this is Jan Reha with Career Discovery. In the past two segments I’ve been interviewing a former client and current friend Linne Pullar is entering a new phase in her career of process, as I stated, career transitions happen many times of the lifetime. The idea of one job for life, is part of last century’s thinking we need to think of a dynamic ongoing process that could take us well into our future no matter our age. Linne is in a new phase, and she’s coming up with a new segment in your particular pool our productions, and it is course where cafe. Now tell us a little bit about how you came to this.
A career, is this evolving thing it doesn’t just start and end. It takes place in chapters are like an onion layers of an onion. So basically I look at my career like an incubator, and I find that throughout the career like I have been focusing on helping others training, coaching, mentoring, and it all came to a point in my life where it’s no longer about me, it’s about what can I share with others. So that’s kind of your mission, moving forward with this new chapter in your life. And so why don’t you tell us a little bit about the key points in your new book, power up your cover letters, and when I think of like I mentioned I think in the last segment, I think of cover letters because of being a career counselor, purely in the rain of job search and resumes, but you have a much broader audience. So tell us a little bit about what comes, what you need to be thinking about in terms of cover letters. Well that’s a good point, Jan.
(Linne Pullar) A cover letter isn’t just for resumes anymore, or has it ever been. It is for business reports, it’s for proposals, it’s for anything you might send to a client, to, to an employer. It’s for submitting applications to a college or for an for a job as well, but primarily it’s for business professionals, authors, for example when they are submitting a book to a potential publisher. They want to submit a cover letter. So, you can use a cookie cutter template that comes with all sorts.
You can use a cookie cutter template, or you can create a style that is unique and your own and helps you to stand out, and then is what power of your cover letters does. It helps you to define and create your own style. So tell me what are some of the key points in thinking about your own style that you need to consider instead one thing font. Tell me more. Well, there’s fonts there’s formatting, and there’s mostly there’s layout. Where do you put your logo, where do you put your contact information, all of that what font.
What letter style do you use it all together, pulls together and creates your unique style. There’s also some tips in this book about what not to do when creating a cover letter, that can be distracting to the reader, they can take away from your message you want to define a design, a letter that focuses and brings to the reader, your message. So it’s really about developing your own image through print material. That’s correct. Whether you’re printing it to a printer, or you’re sending it online. The final image is what you need to focus on.
And you know, in the old days, I think people only thought more of more linear sequential kinds of what I call left brain, presentation, and so it sounds like you want to add more kind of content and give it a more, a fuller, rather than just a skeletal approach, well in the past, we had very few choices we had Times Roman and Helvetica, and that was your choice for your professional look. In our today’s digital world, the it’s wide open. You can be as unique as you want now. And I think the whole emphasis on all of this is to be unique, as well as give deliver important content, unique, and yet professional unique yet professional.
(Jan Reha, Career Discovery) So now and moving forward, Linne, what is your mission for your purpose and mission for moving forward? Of course it is about providing a collection of topics for users. It’s all about teaching technical skills to the not so technical or turning novices and the users and users into power users, For people like me who still are somewhat fearful about technology, and I’m sure that I represent many people out there, and any help we can get to feel comfortable with using technology.
In this information age so I applaud you with your efforts. I am so delighted as your career coach, it’s a pleasure for me to see my clients, move forward and have actual kinds of projects that they are able to visibly share. And that’s what you enjoy doing is sharing, and I enjoy seeing you do that.